PowerSellers are a Force for eBay
March 17th, 2006 by NancyDavid A. Utter, staff writer at WebProNews, has this to say about PowerSellers:
While eBay has enabled thousands of sellers to convert old items into new money, a subset of those sellers have become PowerSellers, driving lots of revenue to eBay and in many cases creating new careers for themselves.
What is a PowerSeller?
eBay defines them as “top sellers who sustain a consistent high volume of monthly sales and a high level of total Feedback with 98% or better positive rating by other eBay users.” When a seller meets eBay’s criteria for entering the program, eBay invites them to become PowerSellers, an acknowledgement of their success.
Utter paraphrases Ina Steiner (editor of AuctionBytes.com) on the traits of successful PowerSellers:
Sellers who do best on eBay are those who are flexible and can keep things lean and mean. eBay sales are cyclical and in most categories, it is an extremely competitive selling environment. When profit margins are tight, sellers need to be extremely organized and efficient. Getting inventory at low prices that sell well is one of the biggest challenges.
Those who want to join the PowerSeller ranks should take note of those points. Steiner said she has seen two top PowerSellers fail in recent months, and recounted the danger of growing overhead costs in a business if sales margins drop.



