Why does Microsoft purchase of danger make so much sense? Because it gives the software giant a solid platform in the fast-growing, consumer-focused smartphone market — without screwing up its business-focused Windows Mobile lineup. Danger’s Sidekicks have caché with young urbanites, but they’re not nearly as popular as multimedia devices like RIM’s BlackBerry Pearl and…

Marketing your information product is no different from any other type of business. No matter how good your information product is, your marketing efforts can determine whether or not you succeed. The good news is, there’s not only one way to market your information product. There are tons of ways to do it but is…

Classified advertising is a relatively inexpensive way to promote your product or service, so it’s a great option to consider for small businesses. However, if you’re not careful, you can waste a lot of time and money on ineffective classified ads. There are several factors to keep in mind when writing classified ads. If you…